Interno dello store B!POD con pareti verdi, nicchie illuminate che espongono ciotole colorate e logo a parete / Interior of the B!POD store with green walls, illuminated niches displaying colourful bowls and the wall logo.

B!POD

Pop Up

01/11/2023 — Milan, IT

For the debut of B!POD’s first Pop-Up Store in Milan’s Brera district, we managed the concept creation and execution in collaboration with Flatwig Studio. We designed an essential, sophisticated layout, creating a holistic experience that highlighted the technological innovation of DRO!D, SAES’s vacuum preservation device.

Alongside this, we handled media relations and PR activities, engaging journalists to introduce the brand's professional performance and advanced design to the public.

Services

  • MEDIA RELATIONS
  • DIGITAL PR
  • PRODUCTION
  • ART DIRECTION
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Vetrina dello store B!POD vista dalla strada, con insegna tonda e prodotti esposti sugli scaffali bianchi all'interno / Street view of the B!POD store window, with the round sign and products displayed on the white shelves inside.
Angolo dello store con bancone bianco, ciotole colorate e pannello verde con il manifesto del brand in italiano e inglese accanto a un ulivo / Store corner with a white counter, colourful bowls and a green wall panel showing the brand manifesto in Italian and English next to an olive tree.
Vista dello store B!POD con scaffali a nicchia che espongono ciotole colorate, area tenda verde e dispositivo nero sul bancone / View of the B!POD store with niche shelving displaying colourful bowls, a green curtained area and a black device on the counter.
Dettaglio del pannello "Sostenibilità" con bottiglia di plastica e granuli blu di Ocean-Bound Plastic su un tavolo bianco / Detail of the "Sostenibilità" panel with a plastic bottle and blue Ocean-Bound Plastic pellets on a white table.