ROC Beyond Skin event booth — Allestimento stand evento ROC Beyond Skin — Special Project

ROC

Beyond Skin

01/10/2025 — Milan

We celebrated the essence and vision of RoC, an iconic skincare brand and a long-standing pioneer in scientific innovation applied to beauty with an exclusive event. Under the claim “Take Control of Your Skin Age”, the evening offered an immersive journey through the brand’s past and future — featuring inspirational talks, sensorial experiences, and in-depth moments dedicated to the science of skin.

At the heart of the event were Retinol, RoC’s signature molecule, and Protocol 35, the clinically tested treatment proven to visibly reduce the signs of aging. It was an experience that allowed guests to discover the brand’s philosophy up close — grounded in efficacy, research, and trust in science — and to understand how RoC continues, today as always, to redefine the standards of anti-aging skincare.

Services

  • PRODUCTION
  • ART DIRECTION
Visit website